Monday, December 27, 2010

The Don’ts of Organic SEO

The Don’ts of Organic SEO
Good SEO is not something that can take place overnight. It is a long and tedious process that can take anywhere from months to years in order for you to reap the rewards of your online marketing campaigns. Using proper strategies right from the start is extremely important and this is the only way to get SEO success. In order to get started in the right direction, here are a few don’ts of effective SEO:

1.Never think that you can optimize your entire site on your own. Analyze your site and its keywords and ask yourself if you are capable of ranking high on competitive keywords. Hire an SEO agency if you cannot handle this on your own.

2.Do not get started on the design and development of your site without implementing a solid SEO plan. Make sure you already have your keyword list in place, your keyword-rich content in place and let your designer know all of this.

3.Never forget about your secondary pages. Many times these pages can rank just as well as your home page. So develop these pages.

4.Never repeat the same keywords that you use within your main page title tags. Develop separate keywords for your title tags.

5.Never list your company name or domain name first in any of your title tags.

Monday, December 13, 2010

How a Blog can improve your SEO Value

How a Blog can improve your SEO Value
The arrival of blogs in the SEO world has made your task easier for you. Webmasters and business owners have gained so much from these blogs. The efforts put into your SEO campaign can improve significantly if you use a blog.

To fully understand the importance of blogs, you need to know your target audience well. When writing a blog post, there are some basic rules you need to consider.

1.Post only what you have to say and what your target audiences would like to read. It’s obvious that you do not want to bore your readers. Share the information that’s worth sharing and make sure that you are heading in the right direction.

2.Encourage audience participation. Try to put something in your blog that will intrigue people to participate. You can put questions and it is obviously human instinct to try and answer it. The more people comment on your blog post, the more likely people get involved in your blog post.

3.Try to put long tail keywords in your blog post. By analyzing PPC data, you will find long tail keywords using keyword generators. This will generate more traffic. Use the keywords in your blog post as well as the title and ranking will be achieved in a short time.

4.Put links to the blog from the homepage. Create a feed on the home page of the latest blog posts and this will help you pass authority and the visitors will get access to the individual posts and blog section. This will also help to get the maximum exposure and increase your site’s ranking.

To get the most out of your blog, you need a regular posting and maintenance. A better option will be to hire SEO content writing service. The content writing service will help to write and post your blogs on a regular basis while you concentrate on your work.